The social media team is split into three groups: Strategy, Production, and Coverage.
Strategy Group: works on long-term planning, helps evaluate social media trends and discusses possible IC social media projects.
Production Group: uses brand guidelines to produce anything we need to create, such as short videos or Photoshop elements for promotional materials.
Coverage Group: assigned events / stories / etc weekly to cover for social media. This may involve researching a contact for an event, taking photos to post to Twitter or FB, or anything in that realm. Strategy and Production group members will be allowed to provide coverage at events, but the brunt of coverage will come from this team.
Each group has a leader that is a returning team member. They will report to the Multimedia Content Specialist and meet weekly outside of regular team meetings.
Meetings: The team meets on Wednesdays at 5 for about an hour. Attendance is key to the flow and success of the team and the three smaller groups. We provide pizza and soda, but there is no monetary compensation for being a part of the social media team.
We're looking to at least double our team of seven, so don't be shy about applying! We're open to members of all majors, years, and activities. In fact, the better spread we have, the better our coverage of campus will be.
Once the application period is over, we will schedule informal interviews with applicants we believe may be best suited to join the team. The interview will be attended by the Multimedia Content Specialist and a returning member of the social media team. They will take place the first two weeks of classes.
If you have any questions, feel free to email Rob Engelsman, multimedia content specialist for Ithaca College, at
rengelsman@ithaca.edu.